Posted on January 22 2017
OFFICIAL LAUNCH -
UNDER A BLACK FLAG WE SHALL SAIL...
The Black Flag has been hoisted and the new and limited Collection is available exclusively from our online store www.deadreckoning.co.za
This collection was inspired by the notorious privateers of the ocean between the 1700's and 1800's - those that sailed under a black flag, each with their own story... READ MORE
The Collection includes apparel for both men and women and has a carefully curated selection of tees, vests, dresses, leggings,crop tops, tank tops and accessories.
NOT JUST ANOTHER T-SHIRT...
At Dead Reckoning we put a huge amount of effort into creating our clothing. The process includes creating the perfect fit, selecting the best fabric and working closely with out CMT manufacturers to ensure standards are not only met but exceeded.
The Black Flag Collection was created from start to finish in South Africa. It is important as a Brand that we place emphasis on stimulating our home economy, create opportunities where they are needed rather than get caught up in the economical logistics of what is only good for the brand.
One of our core principles that we practice strongly is "If you want to make a difference, start in your own home..."
NOT JUST A BRAND...
Dead Reckoning is not just a clothing Brand. We are a group of individuals from all walks of life brought together by a shared purpose. To share our successes, to uplift others, encourage and make meaningful differences in our communities #InTheCrewWeTrust
By supporting Dead Reckoning you are not only supporting your local economy, you are supporting community projects such as the Salty Hour initiative, The Movember Foundation (The DeadReckCrew has raised over R200 000 in donations to help fight male related cancers and mental health issues) and YOU become a vital part of the movement to support passionate athletes in sports such as MMA, Surfing, Calisthenics, Rowing.
We want to do more, we will do more and so next time you decide to by another item of clothing, spare a thought as to whether you are buying just another t-shirt or something that makes you a part of the grander scheme of positive change. #DeadReckCrew